Published: November 3, 2025
Robert’s journey in insurance began at the bottom 25 years ago, recruited by his father-in-law who recognized his exceptional sales abilities. Over two and a half decades, he specialized in placing insurance in fire zones, witnessing firsthand the escalating crisis in homeowners insurance. His experience on the front lines convinced him that simply doing things the way they’ve always been done was no longer an option. “Having been an insurance professional for all those years, specializing in placing insurance in fire zones, I’ve been on the front lines as the situation got worse and worse,” Robert explains in the interview. “It’s time for things to change. Homeowners insurance needs to be reengineered.”
Five Essential Keys to Insurance Industry Success
In his interview with Authority Magazine, Robert shares his hard-earned wisdom on building a thriving insurance career. His five pillars for success are:
- Education– Become licensed in all aspects of the industry and explore different areas until you find your niche.
- Drive– Be the first one in and the last one out. There are no shortcuts to excellence.
- Networking– Build strong relationships. The insurance industry is relationship-driven at its core.
- Specialization– Master your chosen focus area and become the go-to expert.
- Bring the Balance– Create solutions that benefit both customers and insurance companies, always maintaining the highest ethical standards.
The Pivotal Moment That Led to WOWS
Robert candidly shares that five years ago, he predicted rising rates, increased carrier challenges, and more impactful fires. Unfortunately, he was proven right. Watching the insurance industry decline over the past decade became his driving force to create change. Together with partners Joel Silver and Drew Engler, Robert co-founded WOWS Insurance Services with a clear mission: to provide the blueprint for reengineering the insurance industry. As Robert notes, continuing to do the same thing while expecting different results is the definition of insanity. WOWS represents a fundamentally different approach.
Beyond Insurance: Protecting What Matters Most
One of the most powerful lessons Robert shares in the interview goes beyond policy coverage. After witnessing countless fire losses, he emphasizes the importance of digital backups for irreplaceable items like photos, documents, and memorabilia.
“No matter how well a house is insured, when there’s a fire, it’s never enough,” he explains. “If you are at your office and your home is totally destroyed, the only pair of shoes you’ll own are the ones you are wearing.”
Leading the Movement for Change
When asked what movement he would start to bring the most good to the most people, Robert’s answer was simple: WOWS Insurance Services itself is that movement. Our innovative approach provides coverage for high-end properties in California while addressing the broader insurance crisis that threatens the state’s economy and real estate market.
Our groundbreaking transferable policies can save homeowners up to six figures in insurance costs while adding value to properties when it comes time to sell. We’re also proud to be bringing multiple new insurance carriers into the California market, expanding options for residents across all property values.Read the Full Interview
Robert’s complete interview offers even more insights into his philosophy, the challenges facing the insurance industry, and WOWS’s vision for the future. We encourage you to read the full conversation on Authority Magazine to discover why continuous learning, strong ethics, and innovative thinking are essential for success in today’s evolving insurance landscape.
Read the full Authority Magazine interview with Robert Feldman here